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City Showcase launches ‘Finding the Future’ – student music week and workshops
Category : Music
Article Post Date: Tuesday 26.04.2011

City Showcase: Spotlight London 2011 - the capital’s new music festival – has announced its industry workshop programme and inaugural student music week event in association with the University of Westminster under the banner, Finding the Future (running in addition to the main festival 9-11 May).

Student bands will be performing in Cargo, Shoreditch (9, 10 & 11 May) and music industry experts and speakers will line-up in the famous Gibson Guitar Studio, Rathbone Street (9 & 10 May) to give the best advice to those breaking into the industry. The Apple Store Regent Street will also run hands on technical workshops 5-7 May.

Highlights of the workshop programme include:

  • In Conversation with Marc Marot CEO of SEG Entertainment Ltd presented in association with music industry insurer Robertson Taylor 
  • Building a career in the music industry in association with the Musician’s Union
  • How to PR and market your music, featuring TopSpin Media’s Ian Rogers
  • Hit songwriter and producer Bill Padley and legendary Squeeze songwriter Chris Difford will be on hand to critique your music

And at the famous City Showcase CD Dump there’ll be hints and tips on anything from production to artwork as our panel selects submitted CDs at random

Also this year, City Showcase has teamed up with Gibson Guitar to give away great prizes each day of the workshop programme. To take part for a chance to win Gibson Goodie Bags (Gibson T-shirt, cap and artist CDs), tickets to the British Music Experience and passes to Disneyland Paris, sign up to be a fan of City Showcase at selecting ‘Gibson’.

Hussein Boon, Programme Director of the BMus Commercial Music Performance course at the University of Westminster, said:

‘The music department of the University of Westminster is proud and very excited about the Finding The Future event and look forward to establishing it as a ‘must see’ in the industry calendar. Every year our students progress to key roles where they not only enter the music business - they are also leading and changing it. Finding The Future is the next logical step in demonstrating to the industry that there is a wealth of talent on their doorstep.’

Entrance to all Finding the Future workshops and student band nights is free with a City Showcase: Spotlight London 2011 wristband, available in advance for just £8.

Wristbands and the full City Showcase: Spotlight London 2011 workshop and gig programme available at
- Ends –                        Twitter: @CityShowcase                    Facebook: City Showcase     
About City Showcase

City Showcase provides year-round platforms for aspiring musicians to perform and network.

As well as the annual Spotlight London event, City Showcase runs regular open mic nights (City Showcase: Rising), masterclasses with big names providing their expertise for free (City Showcase: Sessions) and real live social networking, face to face, at the City Showcase: Club. With all of these activities and more, City Showcase is the year-round festival of new music.

Artists previously discovered and showcased through City Showcase include Keane, Razorlight, Amy Winehouse, Newton Faulkner, Hot Chip, Scouting for Girls, Sway, Seth Lakeman, N-Dubz and Ray LaMontagne.

City Showcase is a non-profit making venture.

The Apple Store, 235 Regent Street, London, W1B 2ET  

10.00 – 11.30am GarageBand hands on workshop
GarageBand puts an entire recording studio on your Mac, and we’ll show you just how to use it. In this hands-on workshop, you’ll learn how to compose a song with loops, beats, live instruments and vocals – no music experience needed. Sign-up required.

11.30am – 12.30pm Podcasting
Podcasting is one of the hottest buzzwords on the Internet. But what is it all about? Learn more about podcasting and how to create your own podcast. With the podcast recording studio in GarageBand and the podcast templates in iWeb, how can you go wrong?

12.30-1.30pm GarageBand Movie Scoring Workshop
In this workshop, learn how you can use GarageBand to both compose and record music with your Mac and create and record soundtracks for your movie projects. No music or moviemaking experience required.

3.30-5.00pm The Sound of Film
Julian Simon & Martin Smith present a celebration of music in film and discuss:
- how to get your music on film
- why writing for film is different from song-writing
- thinking like a music supervisor; how they match songs/composers and the visual image.

Julian Simon is an artist manager, drummer and music supervisor for film and television and a former agent representing film & TV composers.

Martin A. Smith is a composer and sound designer who has written music for film, television, theatre, contemporary dance and audio/visual installations.

The Apple Store, 235 Regent Street, London, W1B 2ET

10.30- 11.30am GarageBand for iPad workshop
GarageBand for iPad brings an 8track recording studio to the iPad. Learn how to compose a song with smart instruments, loops, beats, live instruments and vocals - wherever you are.

11.30am – 1.30pm GarageBand
GarageBand puts an entire recording studio on your Mac, and we’ll show you just how to use it. Learn how to compose a song with loops, beats, live instruments and vocals – no music experience required.

3.30-5.00pm Now you have a song – what next?
Unwrapping the next stage – taking a song from an idea to a recording - with renowned producers and writers Bill Padley & Tim Fraser.

Bring your CDs and your guitars - you never know, you may be asked to 'workshop' your ideas live.

The Apple Store, 235 Regent Street, London, W1B 2ET

11.00am – Noon MainStage workshop
Built for live performance, MainStage, part of Logic Pro Studio, lets keyboardists, guitarists, and other musicians perform with software instruments and effects through a full-screen interface designed specifically for the stage. This workshop will get you familiar with the interface and setup of this amazing live performance software so you’ll be ready to rock out.

Noon-1.30pm Logic Pro Workshop
Logic Pro makes it easier than ever to translate musical inspiration into professional productions. This workshop will show you the range of powerful, easy-to-use features and sophisticated tools available in Logic Pro to make incredible, immersive music.

3.30-5.00pm A Sense of Song
A live music critique and songwriting masterclass with our expert panel.
Chris Difford (songwriter and artist), Kevin Reynolds (KRMB Management), Jules Parker (PRS For Music) and Martin Isherwood (songwriter and producer) help you with your songwriting. Your chance to perform live or have your CD/song listened to and critiqued by the experts.

The Gibson Guitar Studio, 29-35 Rathbone St, London W1T 1NJ

11.00am – 12.30pm Listen to the music aka the famous City Showcase CD Dump
A panel of experts listen to your CDs chosen at random on the day and talk about songs, production, artwork and presentation. With songwriter Tim Fraser, producer Paul Tipler, publisher Paulette Long (Westbury Music and Deputy Chair of PRS For Music) and agent Alex Hardee (Coda)

1.00-2.30pm Planning Your Career: The Building Blocks to a Successful Career in Music In association with the Musicians Union
This Workshop will provide a guide to starting out and developing a career as a professional musician:
- your career/business plan from the point of view of a singer-songwriter and a writer/composer
- planning your career strategy – what you want to achieve and how to go about it
- starting your own business
- creating commercial and creative collaborations
- selecting your business partners (manager, producers, labels, publishers, pluggers, PR, agents)
- developing and implementing a communications strategy
- making the necessary contacts
- distribution (online/offline) and what you need to do to build a sustainable career with your eyes open

Panellists include:  Keith Harris (Manager and Director of Performer Affairs at PPL), Chris Craker (Craker Media, Manager and Studio Manager), Lance Phillips (Lawyer, Sheridans Law Firm), Adam Ficek (MU member and ex-Babyshambles guitarist), Tim Berg (music industry accountant), Dave Webster (The Musician’s Union)

2.30-4.00pm Robertson Taylor presents Music Make Sense
Hussein Boon of the University of Westminster in conversation with a leading industry executive

The Gibson Guitar Studio, 29-35 Rathbone St, London W1T 1NJ

11.00am – 12.30pm Like me live?
Live music performances are critiqued by our panel of experts. Do you write yourself? Does it work? Do you need a co-writer? Is your voice good? Should you write for someone else? Does the panel like your song?

Panellists include: Tony Moore (artist, songwriter, promoter), A&R guru Andy Ross, Chris Porter (Craker Media music manager) and David Stark (SongLink).

1.00pm – 2.30pm Marketing, PR - Communications: Understanding how to get your message across
How to get your message across.  Looking at all aspects of PR and marketing.  Do you need to hire help or can you do it alone? With Ian Rogers (CEO TopSpin Media), Mike Walsh (Head of Music Xfm) & Stefan Baumschlager (Head of Music LastFM)

2.30-4.00pm Robertson Taylor presents Label or Not
Marc Marot, CEO SEG Entertainment Ltd in conversation with Neil Brennan, News Editor, Record of the Day 


Cargo, 83 Rivington Street, Shoreditch, London EC2A 3AY


The Church Road Ensemble
Lisa Russell & Co
The Holy Roman Empire
Joe Mac
Jennifer Lau
Jessica Symonds Band
The Cold Sweat
Only Joe 

Little Outfit
Catching Lights
Jenny and the Greenways
Talking Timber
James Cox and the West Street Gables
Hana Piranha
Ethical Monster
12 Dirty Bullets 

Ali Warren
Run Chloe Run
Pain au Chuckolat
Chloe Bell
Fly or Fall
Beneath the Beach Pavement
The Little Pictures
Hylo and Jago


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